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E-commerce (electronic commerce) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the internet. These business transactions occur either as business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer or consumer-to-business.

key factors for success in online business

10 Online Business Success Strategies

Do you want to get into eCommerce but don't know what online business success strategies to adopt? If opening an online business is less risky than a physical store, it remains difficult to make yourself known and create a profitable online business. Many new...
Increase sales of an E-commerce site

3 Effective Ways to Increasing Ecommerce Sales

Giving you proven tactics and E-commerce Sales Growth Strategies that will help you Maximizing E-commerce Sales and increasing ecommerce sales is the goal of this article. Today, anyone can create and start an e-commerce site and offer products or services for sale....
Increase the conversion rate on an online store

9 Ways for Improving Your Ecommerce Conversion Rate

Boosting ecommerce conversion rates is a crucial aspect of online business success. By converting more visitors into customers, businesses can increase their profits and grow their brand. The key to boosting ecommerce conversion rates lies in improving the user...
Ways To Increase The Average Shopping Cart

25 Ways To Increase The Average Shopping Cart

Finally, once the online store website is operational and the marketing strategy is in place, it remains to optimise its sales techniques in order to increase turnover. For this, a solution: increase the amount of the average shopping cart of your online store. Why...
How to reduce cart abandonment in E commerce?

How to reduce cart abandonment in E commerce?

Abandonment is an e-commerce term used to describe a visitor to a web page who leaves that page before taking the desired action. Examples of abandonment include cart abandonment, which refers to visitors who add items to their cart, but leave the page without...

SEO E-commerce: The 6 Essential Optimizations To Have!

Make the right choice of CMS is essential for a good start in the world of online commerce. The success of your store will depend on its choice. In order to increase your visibility and have a long-term vision of your business, you will need to invest in a solution...
online reputation of leaders

How to manage online reputation of leaders?

According to the Burson-Marsteller Executives Reputation Study, nearly 50% of a company's image can be attributed to the image of its CEO / / online reputation of leaders. A positive digital identity and an effective communication strategy can build credibility and...

How To Do E-reputation cleanup on Google?

Managing your reputation online including e-reputation cleanup process has become a problem to integrate into your communication strategy. The Internet and the social web have revolutionized the ways of communicating and increasing the mass of information disseminated...
bad tripadvisor review

TripAdvisor: How To Remove Negative Reviews?

Negative reviews can have serious consequences for a business's activity and online reputation. The owners of hotels, campsites, restaurateurs or bed and breakfast are not powerless in the face of the opinions posted by Internet users on the TripAdvisor site. (nor on...

How to combine community Management and E-reputation?

Many companies now use social networks (social media), community management and the development of online communities to improve the relationship, reputation, notoriety and engagement with their audience, their online reputation and develop their sales on the web or...
bad review on Google

How to delete bad review on Google My Business?

Is there a way to remove bad review on Google? This is a frequently asked question, especially for businesses that received a negative feedback on their Google My Business listing. A bad review on Google can tarnish a business's reputation online, especially if the...
Influencer, social networks and e-reputation

How to use influencers for E-reputation?

Internet users are much more likely to trust the advice of other consumers in their community, rather than the advertisements served by brands or influencers. In this context, influencers can greatly contribute to success and improve the notoriety and image of a...
Business plan to launch an e-commerce

Business plan to launch an e-commerce store

Do you want to get into e-commerce? The times seem favorable to this type of business which has many advantages and enjoys good growth every year in the world. But make no mistake, starting an e-commerce business is first and foremost about starting a business. And...
local e-commerce

E-commerce, a solution for local e-commerce?

The health crisis we have experienced has shaken our consumption habits and accelerated certain trends that were already developing before the pandemic. Thus, we have seen local e-commerce reach new records. According to the consulting firm Oliver Wyman, its growth in...
Inbound marketing adapte B2C e1635081014537 Inbound Marketing

Is Inbound Marketing suitable for B2C?

More and more used in a B2B framework, inbound marketing remains more discreet within B2C strategies. Despite everything, we see a lot of content emerging every day aimed at individuals on the web: there is therefore a desire to make ourselves known other than through...
inbound marketing

Inbound marketing for the benefit of inbound sales

Because inbound marketing is undoubtedly one of the subjects that interests you, it is important to emphasize that it is not just about a marketing methodology. Inbound Sales, have you ever heard of it? The principle of our inbound marketing agency is not only to...
The best online stores to buy tech products

where to buy tech products online in France

The purchases of tech products through the Internet have become a common of these dates. The success of the offers and discounts that, in days like the past Black Friday or Cyber ​​Monday, the stores (and not only the online ones) have launched through their web...
e-commerce

E-commerce: developed site vs pre-built site

Today, online shopping has become a habit that is deeply rooted in the habits of the world. To take advantage of this, even physical stores can create websites to also have a presence on the internet and expand their customer base. But sometimes you find...
generate qualified leads

Inbound VS Outbound: How to generate qualified leads?

According to Ring Lead, 85% of btob marketing experts say lead generation is their number one goal. As this statistic shows, lead generation is at the heart of a company's marketing strategy and a top priority for any good...
how to manage online reputation?

E-commerce: how to manage online reputation?

While good online reputation management is imperative for all kinds of businesses, it is especially important for e-commerce. In E-commerce , the perception of brand image can make or break the business. Online reputation has a strong impact on business sales,...
10 Online Business Success Strategies

10 Online Business Success Strategies

Do you want to get into eCommerce but don't know what online business success strategies to adopt? If opening an online business is less risky than a physical store, it remains difficult to make yourself known and create a profitable online business. Many new...

3 Effective Ways to Increasing Ecommerce Sales

3 Effective Ways to Increasing Ecommerce Sales

Giving you proven tactics and E-commerce Sales Growth Strategies that will help you Maximizing E-commerce Sales and increasing ecommerce sales is the goal of this article. Today, anyone can create and start an e-commerce site and offer products or services for sale....

9 Ways for Improving Your Ecommerce Conversion Rate

9 Ways for Improving Your Ecommerce Conversion Rate

Boosting ecommerce conversion rates is a crucial aspect of online business success. By converting more visitors into customers, businesses can increase their profits and grow their brand. The key to boosting ecommerce conversion rates lies in improving the user...

25 Ways To Increase The Average Shopping Cart

25 Ways To Increase The Average Shopping Cart

Finally, once the online store website is operational and the marketing strategy is in place, it remains to optimise its sales techniques in order to increase turnover. For this, a solution: increase the amount of the average shopping cart of your online store. Why...

How to reduce cart abandonment in E commerce?

How to reduce cart abandonment in E commerce?

Abandonment is an e-commerce term used to describe a visitor to a web page who leaves that page before taking the desired action. Examples of abandonment include cart abandonment, which refers to visitors who add items to their cart, but leave the page without...

SEO E-commerce: The 6 Essential Optimizations To Have!

Make the right choice of CMS is essential for a good start in the world of online commerce. The success of your store will depend on its choice. In order to increase your visibility and have a long-term vision of your business, you will need to invest in a solution...

How to manage online reputation of leaders?

How to manage online reputation of leaders?

According to the Burson-Marsteller Executives Reputation Study, nearly 50% of a company's image can be attributed to the image of its CEO / / online reputation of leaders. A positive digital identity and an effective communication strategy can build credibility and...

How To Do E-reputation cleanup on Google?

Managing your reputation online including e-reputation cleanup process has become a problem to integrate into your communication strategy. The Internet and the social web have revolutionized the ways of communicating and increasing the mass of information disseminated...

TripAdvisor: How To Remove Negative Reviews?

TripAdvisor: How To Remove Negative Reviews?

Negative reviews can have serious consequences for a business's activity and online reputation. The owners of hotels, campsites, restaurateurs or bed and breakfast are not powerless in the face of the opinions posted by Internet users on the TripAdvisor site. (nor on...

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